The Swedish sports brand is expanding – here is the new venture

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Swedish Aim, comprehended for its tights and workout apparel, presently gets in a new duration in the design world with the launch of Aim ‘n Atelie r – A brand new collection that covers the boundary in between sports and style.

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Behind the economic investment stands the proprietors Tekla COOLING and Helen Van, which started the company in 2013. Now they take their first action past the sports storage room and expand the brand’s recognition with a collection that works similarly too in the location as in the gym.

Aim’n Atelier has a collection of weaved garments and outerwear in luxurious items, produced to operate throughout the day from early morning seminars to late evening walks. It is concerning traditional important garments that integrate Scandinavian elegance with the simplicity of workout apparel. The principle is to create a 24/7 storage room where each garment truly feels as proper in day- to- day life as on this weekend break’s experience. Soft layers, personalized layers, hats and headscarfs are indicated to create a whole where each details is specified well taken into consideration to keep with time both style and virtually.

Aim’n Atelier – New wager together with workout apparel

Soft weaved layers in alpacamix, personalized woollen layers and classy tools. Here are picked elements of the collection. If you mean to see the entire collection you can do it onAdvertisement Aimn se

Photo: Aim ´ n