The nice a part of collaborating with Rivay is the truth that we will make very particular but utilitarian issues that may be worn virtually day by day. We can spend months perfecting one piece collectively so it completely fills a necessity. Today, we’re excited to launch our newest collaboration — the Drop Off Jacket. This would possibly appear like a factor you’ve seen earlier than, however to us it’s completely distinctive. It has the consolation of a shirt however with the rigidity that you simply really feel when carrying a sportcoat. It’s informal but clear and appears nice in quite a lot of conditions. However, it was designed with one particular use case in thoughts.
Mornings with youngsters are at all times a frenzied affair. I rush to get lunch prepared and out the door, and my outfit is at all times the final consideration. I wished one thing I might throw on rapidly and get out the door with out trying like a complete schlub. (It additionally has hand pockets for the semi-awkward moments working into mother and father you solely know by their youngsters.) I wished one thing with the form of a Moleskine shirt, however extra structured and constituted of canvas. The Drop Off Jacket is the proper layering piece for individuals who wish to look good and do it rapidly.
In my thoughts, that is an important merchandise. The inflexible canvas seems to be clear, and the shirt silhouette is ideal for layering. This is the factor I’ll throw on as I rush out the door for a fast errand, or I’ll put on it on a visit additional afield, realizing its versatility.
It’s nice to get to proceed working with Rivay, and we’re thrilled with this jacket. I anticipate it to enter day by day use instantly.
While we have been engaged on this jacket, we have been deep within the collection Lioness and couldn’t assist however discover Dave Annable and his character, Neil, who runs a tremendously sturdy dad program. We thought, who could possibly be higher to mannequin the Drop Off Jacket? Lucky for us, Dave is without doubt one of the biggest guys we have now ever met, and he graciously spent the day with us round Austin for the launch of this collab.
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