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The Top 10 Contemporary and Accessible Luxury Fashion Brands Leading Customer Engagement

January 26, 2026 by Henry Cole
The Top 10 Contemporary and Accessible Luxury Fashion Brands Leading Customer Engagement

Last 12 months, conventional luxurious manufacturers struggled to maintain the eye of aspirational buyers, and it was their lower-priced counterparts …

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How Integrated Technology Is Reshaping Retail Operations

January 23, 2026 by Henry Cole
How Integrated Technology Is Reshaping Retail Operations

The know-how underpinning retail operations is underneath scrutiny in 2026 as style executives look to streamline techniques with the intention …

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AI Just Had Its Big Shopping Breakthrough. Is Fashion Ready?

January 13, 2026 by Henry Cole
AI Just Had Its Big Shopping Breakthrough. Is Fashion Ready?

Last 12 months, tens of millions of customers used AI to browse style on-line. In 2026, they’ll take a look …

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Executive Memo | How to Cut Costs While Investing for the Future

December 15, 2025 by Henry Cole
Executive Memo | How to Cut Costs While Investing for the Future

Fashion is dealing with a convergence of threats. In November 2025, US shopper sentiment fell to almost the lowest on …

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Peloton’s New AI-Powered Bikes, Treadmills Get Off To Slow Start

November 25, 2025 by Henry Cole
Peloton’s New AI-Powered Bikes, Treadmills Get Off To Slow Start

Peloton Interactive Inc. has up to now seen sluggish gross sales for its new synthetic intelligence-powered train tools, billed because …

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What’s Driving the Pocket Dermatology Boom

November 18, 2025 by Henry Cole
What’s Driving the Pocket Dermatology Boom

US conglomerate Oddity, the proprietor of Il Makiage and Spoiledchild, has entered the telemedicine skincare class with its latest label …

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The State of Fashion 2026: When the Rules Change

November 17, 2025 by Henry Cole
The State of Fashion 2026: When the Rules Change

As trend executives sit up for 2026, they’re contending with a basically new actuality. US tariffs have redrawn commerce maps …

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How to Track Your Brand in the Age of AI

November 12, 2025 by Henry Cole
How to Track Your Brand in the Age of AI

Last week, BoF Insights, The Business of Fashion’s information and advisory staff, hosted a breakfast in London to carry collectively …

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Unpacking Beauty’s Agentic AI Toolkit

November 11, 2025 by Henry Cole
Unpacking Beauty’s Agentic AI Toolkit

As the wonder trade — and nearly everybody else — come to rely increasingly on AI, they’re starting to embrace …

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It’s Time for Fashion to Get Real About AI’s Impact on Jobs

November 11, 2025 by Henry Cole
It’s Time for Fashion to Get Real About AI’s Impact on Jobs

Fashion executives usually say they need their staff to experiment with AI. They’re usually met with suspicion; whether or not …

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Introducing the BoF Insights Brand Pulse Index

November 5, 2025 by Henry Cole
Introducing the BoF Insights Brand Pulse Index

Algorithms, viral moments and AI platforms are rewriting the rulebook of name constructing. Trends are born and fizzle out at …

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Resale Sites Try a New Strategy: Sell Less Stuff

October 30, 2025 by Henry Cole
Resale Sites Try a New Strategy: Sell Less Stuff

Since its inception, on-line resale has been in regards to the artwork of the hunt. For the final decade, buyers …

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Etsy Taps Chief Growth Officer as CEO to Navigate the AI Era

October 29, 2025 by Henry Cole
Etsy Taps Chief Growth Officer as CEO to Navigate the AI Era

Online market Etsy Inc. will elevate chief development officer Kruti Patel Goyal to the CEO job, entrusting the firm veteran …

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How Brands Are Navigating the AI Ad Dilemma

October 24, 2025 by Henry Cole
How Brands Are Navigating the AI Ad Dilemma

In 2014, Aerie made a promise to shoppers that it could now not retouch fashions’ our bodies in its advert …

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Fashion Is Already Preparing for Gen Beta

October 17, 2025 by Henry Cole
Fashion Is Already Preparing for Gen Beta

The eldest members of Gen Alpha might solely be simply beginning highschool, however trend is already fascinated by what — …

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