Rare Beauty and BÉIS debut travel-inspired “Beauty On-the-Go” capsule

Published


November 3, 2025

Rare Beauty and BÉIS have joined forces to launch a limited-edition “Beauty On-the-Go” assortment, introduced throughout their verified Instagram and TikTok pages. The collaboration unites founders Selena Gomez and Shay Mitchell, longtime buddies who expressed their pleasure on-line, emphasizing their shared ardour for magnificence and journey.

Selena Gomez and Shay Mitchell introduce the “Beauty On-the-Go” assortment. – Courtesy of @rarebeauty through Instagram

The assortment consists of three necessities — the Blush Case (US$28), the Makeup Brush Pouch (US$24), and the Large Cosmetic Pouch (US$74). Each merchandise blends BÉIS’s purposeful journey design with Rare Beauty’s minimalist aesthetic.

The Blush Case incorporates a built-in mirror and key clip, whereas the Makeup Brush Pouch consists of elastic loops and a wipe-clean lining. The Large Cosmetic Pouch options brush holders, adjustable dividers, and an insulated pocket — a element showcased in Rare Beauty’s official TikTok video.

The Rare Beauty × BÉIS “Beauty On-the-Go” assortment. – Courtesy of @rarebeauty and @beis through Instagram

Inspired by Rare Beauty’s best-selling Soft Pinch Liquid Blush shade Worth, the gathering is described on the manufacturers’ social media as “designed for early drives, unexpected detours, jet lag, wrong turns, and every mile in between.”

The BÉIS × Rare Beauty collaboration launches November 3 solely on-line at rarebeauty.com and beistravel.com.

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