Poshmark bolsters C-suite with Elizabeth von der Goltz appointment

Poshmark on Tuesday introduced the appointment of Elizabeth von der Goltz as its first chief income officer, because the resale platform appears to bolster its C-suite and drive organisational progress with the luxurious veteran.

Joining Poshmark in January, Von der Goltz will oversee all industrial and advertising and marketing features—together with merchandising and sourcing, partnerships, buyer acquisition and progress, model and artistic, and communications and social media. She may also “unite creative direction with commercial strategy into a cohesive revenue engine,” in line with a press launch from the U.S. agency.

“Elizabeth’s appointment marks a milestone moment for us,” mentioned Namsun Kim, chief government officer of Poshmark.

“We’ve always been a product and tech company at heart, but our next phase envisions pairing that DNA with commercial precision, creativity and brand strength. Elizabeth brings the rare combination of luxury fashion, digital retail strategy, and global merchandising and operational expertise. She is truly unique in her vision for channeling merchandising strategy into brand identity and translating brand equity into measurable growth and customer advocacy.”

With greater than twenty years of world expertise in vogue, luxurious, and e-commerce, ​Von der Goltz’s most up-to-date roles embrace chief industrial officer at Matches Fashion; chief government officer at Browns, and chief vogue and merchandising officer at Farfetch.

Earlier in her profession, Von der Goltz held senior management roles at Bergdorf Goodman, earlier than later serving as international shopping for director for Net-a-Porter.

“Throughout my career—from best-in-class brick-and-mortar to global e-commerce and luxury marketplaces—I’ve always focused on one question: what’s next for the consumer? As the industry evolves, the future is taking shape in social commerce, peer-to-peer connection, and circular fashion, and I’m thrilled to join Poshmark at this pivotal moment,” mentioned Von der Goltz.

“The opportunity to merge world-class product and technology with strategic merchandising and brand creation is incredibly powerful. Resale and vintage have already become a mainstream part of shoppers’ closets and represent a structural shift in retail consumption. It’s an honor to join the leading fashion resale marketplace and its iconic community as chief revenue officer to help shape the next era of how people discover, buy, and sell fashion.”

The appointment of a chief income officer at Poshmark indicators a shifting from a “purely product- and technology-led model to a more integrated and creative retail experience,” the corporate added.