Beiersdorf Cuts Forecast as Skincare Sales Slow

Beiersdorf lowered its outlook for natural gross sales development to round 2.5 %, from a earlier goal of round 3 %, with round 2.5 % development anticipated within the client phase from a earlier goal of 3-4 %.

Shares in Beiersdorf are down almost 1 / 4 year-to-date, as client items corporations wrestle amid fragile client confidence in main markets and US import tariff pressures.

The firm reported group gross sales within the third quarter of 2025 of two.35 billion euros, 1.7 % greater than a yr earlier on an natural foundation and according to analysts’ expectations as per knowledge compiled by Vara Research.

Sales of Nivea, the corporate’s flagship pores and skin and physique care model, fell 0.4 % organically, whereas the derma class recorded a 12.4 % natural rise in gross sales.

The Hamburg-based firm saved its group EBIT margin goal of barely above the earlier yr’s 13.9 % unchanged.

By Matthias Inverardi and Bernadette Hogg

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