Italian multi-model retail idea Slowear has added a brand new devoted womenswear space to its store at 15 King’s Road in London for the first time, following a current store redesign.
It additionally follows launching womenswear in Milan, New York and Paris, making London the fourth main metropolis to be “a destination for women who share the brand’s philosophy of high quality, sartorial refinement and timeless style”.
The womenswear provide is described as “discreet yet contemporary elegance” that mixes materials analysis, meticulous detailing and flexibility.
Standout items embrace knitwear crafted from the best seasonal yarns and materials, with specific consideration to sustainability and accountable manufacturing, in addition to tailor-made outerwear equivalent to the ‘Primo Loden’, which “reinterprets a true icon of the masculine wardrobe through a contemporary and feminine lens”.
There’s additionally a wide array of trouser suits, that includes volumes and silhouettes “designed to ensure style and impeccable elegance for every occasion”.
The King’s Road store is one among three Slowear places in London, alongside 25 Marylebone High Street and 58 South Molton Street, which promote its personal Incotex, Montedoro, Zanone and Glanshirt manufacturers.